We all know that Social Media marketing is the new buzzword in town. And for the right set of reasons. Just look at the eMarketer report on social media ad growth projections
I've been following analyst report in various industries for a very long time. And in most cases they overestimate. But what I found surprising this time round was - these forecasts were revised two times in the upward direction! Wow! The ad growth here is phenomenal. And rightly so, where the audience goes, so do the advertisers.
And they are coming into this field in a hurry.